Tuesday, December 1, 2015

It won't take much time for Paris to bounce
back.
News of the terrorist attacks in Paris that killed 130
earlier this month was followed quickly by reports of tourists reconsidering
their plans to visit the City of Light.
But concerns about visiting Paris probably won't last too long.
It takes tourism 13 months to recover from a terrorist attack, according to
a study from the World Travel and Tourism Council, a trade group that shared
its key findings with Fortune.
By comparison, tourism takes longer to bounce
back from disease (21 months), an environmental disaster (24 months), and
political unrest (27 months).
Tourism's recovery after a natural disaster
takes longer because it often requires the rebuilding of
infrastructure—often a time-consuming endeavor.
The WTTC said that based on its analysis of impacts at the country level,
"previous large-scale terrorist attacks in major European capitals have had a
decidedly limited impact on overall tourism in the country." The trade
group looked specifically at the train bombings in Madrid in 2004 and found
that tourist arrivals to Spain returned to "pre-bombing levels" in a matter of
weeks.
The bombings in London in 2005 had "no notable impact on tourist
arrivals in the U.K.
at all." The WTTC said that it expects Paris "to return
quickly to normal visitor levels." That's good news for France, where 9% of
its GDP and 10% of total employment are tied to tourism.
The country receives
84 million visitors per year—the most in the world.
This story originally appeared on Fortune.com More good reads from
Fortune:
• Here's Why Tiffany & Co.
is Losing Its Sparkle
• Hotels Find Innovative Ways to Serve Rushed, Self-Sufficient Road
Warriors
• Getting to the 2016 Olympics Just Got Easier News of
the terrorist attacks in Paris that killed 130 earlier this month was followed
quickly by reports of tourists reconsidering their plans to visit the City of
Light.

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