Monday, November 23, 2015

And it's about time.
After the success of the Hello Kitty truck, which cruised
Los Angeles during the Hello Kitty convention last year (yes, that's a
thing), parent company Sanrio has decided to make the relationship permanent.
A pop-up Hello Kitty restaurant will open in Irvine, California, this
month, according to the Los Angeles Times.
Although there are Hello Kitty
cafés in several Asian cities, including Hong Kong; Beijing; and Seoul, South
Korea; this will be the first in North America. The café will transform a
shipping container at the Irvine Spectrum Center into a Hello Kitty paradise
with themed snacks from the Sanrio universe, including treats decorated with
My Melody, Little Twin Stars, and the adorable frog Keroppi.
No word on
whether Gudetama, the Lazy Egg, will make an appearance at the café, but
after Sanrio's recent successful collaboration with L.A.
burger chain Plan
Check, it seems possible. The makeshift restaurant will offer daily tea
service (perfect for high tea with a favorite Hello Kitty fan) as well as
coffee, soda, and undoubtedly adorable treats like pastel macarons,
character-themed petits fours, and donuts adorned with the feline-esque
creature's signature bow.
LAist reports that the café will also offer a
lunch menu with items like salads, sandwiches, and sliders.
The initial restaurant will be a temporary pop-up, but Sanrio plans to open
a permanent Hello Kitty Cafe in Southern California some time next year.
Fans
of the cutesy character in other parts of the country, take heart: the Hello
Kitty Cafe Truck has been making its way across the country, with recent stops
in New York, Seattle, Las Vegas, and the Bay Area.
Sanrio will be opening the first Hello Kitty Cafe in the
United States in Orange County later this month.
Find out all the details.

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